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REFERENCE CHANNELS
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Corporate Approach Upper Management: "Next year we expect our chickens to cross 30% wider roads. Middle Management: "We need to start a study group." Marketing: "We can't make a determination without the complete demographics of the target chickens." Production: "Chickens!?! First the cages, then the feed! Now the darn chickens!" Public Relations Press Release: "…announced today the availability of road crossing pheasants. Delivery from stock." Engineering: "Chickens won't cross roads till version 2.0." Accounting: "The expense line item for replacement chickens is 20% over target." Consultant: "The properties of causeway traversing female poultry are as follows…" Procurement: I don't have a qualified vendor for chickens!" Sales: "You have roads. We have chickens. Let's do business!" Shipping: "Scrape it off the road and ship it anyway!" Support: "What color was the chicken." Human Resources: "All chickens must be responsible for their own road crossings." Legal: "We hold no liability for free-range chickens." Union Leader: "Those darn well better be American chickens." Mediator: "No harm, no fowl!" |
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